編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-316-101 | Uber: Changing The Way The World Moves | Moon, Youngme | General management | Information and Technology Management( MGT017 ) |
2 | 9-612-101 | Driving Towards a Disruption? | Shih, Willy;Noble, Matthew | General management | Information and Technology Management( MGT017 ) |
3 | 2066 | MedNet.com Confronts ''Click-Through'' Competition | Young, Allegra | Marketing | Information and Technology Management( MGT017 ) |
4 | 9-510-055 | Nettwerk: Digital Marketing in the Music Industry | Deighton, John;Kornfeld, Leora | Marketing | Information and Technology Management( MGT017 ) |
5 | 9-512-082 | Bank of America: Mobile Banking (Abridged) | Gupta, Sunil;Norris, Michael | Marketing | Information and Technology Management( MGT017 ) |
6 | 9-909-034 | Restaurant Promotions in 2015 | Edelman, Benjamin | Operations management | Information and Technology Management( MGT017 ) |
7 | HKU982 | Nintendo: Disruptor Being Disrupted | Farhoomand, Ali;Wong, Shiu Kau | Other | Information and Technology Management( MGT017 ) |
8 | KEL792 | Hip to be Square: Disruption in the U.S. Mobile Payment Market | Markovich, Sarit;Malkani, Anirudh Parasher;Tseng, Andrew;Meagher, Evan | Other | Information and Technology Management( MGT017 ) |